WHOLESALE-BASIC · Santa Rosa, California
Sniff & Swirl LLC
Doing business as Russian River Wine Stud. Federal alcohol Basic Permit on file with the TTB.
- WHOLESALE-BASIC
- TTB plate
- Active
- Status
- MEGA-BOOK
- California book
- CROWDED-CITY
- Santa Rosa crowd
The record
Sniff & Swirl LLC holds an active federal Wholesaler Basic Permit (CA-P-18281), with premises in Santa Rosa, California.
- CA-P-18281
- federal permit number
- WHOLESALE-BASIC
- TTB class plate
- MEGA-BOOK
- California wholesaler book
- CROWDED-CITY
- wholesalers crowd in Santa Rosa
Source: TTB FOIA List of Permittees, September 2026.
- WHOLESALE-BASIC
- MEGA-BOOK
- CROWDED-CITY
- STATE-#1
Not legal advice · see methodology.
Permit & location
| Permit class | Wholesaler |
|---|---|
| Status | Active |
| Federal permit no. | CA-P-18281 |
| Operating name (DBA) | Russian River Wine Stud |
| City | Santa Rosa |
| County | Sonoma |
| ZIP code | 95409 |
| State | California |
| Federal regulator | Alcohol and Tobacco Tax and Trade Bureau (TTB) |
How Sniff & Swirl LLC fits in California
9,346
wholesaler permits in California · MEGA-BOOK
#1
of 52 states for wholesalers
21,002
all permits in California · MEGA-BOOK
California carries 9,346 wholesaler permits — the largest FAA class at 38,957 holders nationwide. Sniff & Swirl LLC in Santa Rosa sits in the middle tier; 21,002 combined permit rows are on file for California.
California's wholesaler book vs every state
Where California's 9,346 active wholesalers rank among all states, the cohort Sniff & Swirl LLC belongs to
9,346 1st of 52 the highest of 52 states
States, banded by wholesaler permit count
Each bar is a band; taller bars hold more states. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.
Source TTB FOIA List of Permittees, aggregated by state · September 2026
Read with Sniff & Swirl LLC
ABS(wholesaler_count) peers first (same permit class, other states), then a LARGEST-distance pole and a class-branched guide, not a fixed Related strip.
Fifi · New York →
WHOLESALE-BASIC · MEGA-BOOK
ABS(wholesaler_count) peer: New York 2,724 wholesalers (Δ 6,622 lighter vs California).
10 Stack Beverage · Florida →
WHOLESALE-BASIC · MEGA-BOOK
ABS(wholesaler_count) peer: Florida 2,704 wholesalers (Δ 6,642 lighter vs California).
100 Points LTD CO · Texas →
WHOLESALE-BASIC · MEGA-BOOK
ABS(wholesaler_count) peer: Texas 2,143 wholesalers (Δ 7,203 lighter vs California).
Admiral Beverage CORP. · South Dakota →
WHOLESALE-BASIC · THIN-BOOK · POLE
LARGEST-distance ABS(wholesaler_count) pole: South Dakota holds 37 wholesalers (Δ 9,309 vs California's MEGA-BOOK).
California permit board · MEGA-BOOK →
WHOLESALE-BASIC · MEGA-BOOK
Sniff & Swirl LLC sits in California's MEGA-BOOK wholesaler book (9,346 active) - open the state board after the ABS peers.
Three-tier system · WHOLESALE-BASIC →
WHOLESALE-BASIC · CROWDED-CITY
Sniff & Swirl LLC's WHOLESALE-BASIC plate is the middle tier, state separation laws drive why wholesaler books dwarf the others.
Other wholesalers near Santa Rosa
Nationwide wholesalers in similarly dense permit cities
Nationwide wholesalers outside California with comparable city books — Sniff & Swirl LLC's wholesaler plate is compared on permit-holder density, not production volume.
Similar city permit density
Nearest cross-state wholesalers by city permit-holder count (625 holders in Santa Rosa).
Similar city wholesaler count
Nearest cross-state wholesalers by city wholesaler count (281 here).
Frequently asked questions
What permit does Sniff & Swirl LLC hold?
Sniff & Swirl LLC holds an active federal Wholesaler Basic Permit issued by the U.S. Alcohol and Tobacco Tax and Trade Bureau (TTB), permit number CA-P-18281. Wholesaler Basic Permits cover the three-tier middle lane (38,957 nationwide).
Where is Sniff & Swirl LLC located?
Sniff & Swirl LLC's permit premises is in Santa Rosa, California (Sonoma County), ZIP 95409. California holds 9,346 wholesaler permits - the 1st most of any state.
How should I verify Sniff & Swirl LLC's permit?
Cross-check permit number CA-P-18281 against the TTB Public Permit Search and confirm the wholesaler class matches your use case. This page reflects the September 2026 FOIA List of Permittees extract; status can change between vintages.
Reading a mega book wholesaler plate
Sniff & Swirl LLC's WHOLESALE-BASIC plate sits in California's MEGA-BOOK wholesaler book (9,346 active, state #1 nationally). A Wholesaler Basic Permit sits in the three-tier middle lane between producers/importers and retailers; state franchise and separation laws still govern who may buy from this holder.