WHOLESALE-BASIC · Monona, Wisconsin
Nouveau Ventures, LLC
Doing business as Swiss Cellars. Federal alcohol Basic Permit on file with the TTB.
- WHOLESALE-BASIC
- TTB plate
- Active
- Status
- DENSE-BOOK
- Wisconsin book
- PAIR-CITY
- Monona crowd
The record
Nouveau Ventures, LLC holds an active federal Wholesaler Basic Permit (WI-P-3229), with premises in Monona, Wisconsin.
- WI-P-3229
- federal permit number
- WHOLESALE-BASIC
- TTB class plate
- DENSE-BOOK
- Wisconsin wholesaler book
- PAIR-CITY
- wholesalers crowd in Monona
Source: TTB FOIA List of Permittees, September 2026.
- WHOLESALE-BASIC
- DENSE-BOOK
- PAIR-CITY
- STATE-#24
Not legal advice · see methodology.
Permit & location
| Permit class | Wholesaler |
|---|---|
| Status | Active |
| Federal permit no. | WI-P-3229 |
| Operating name (DBA) | Swiss Cellars |
| City | Monona |
| County | Dane |
| ZIP code | 53713 |
| State | Wisconsin |
| Federal regulator | Alcohol and Tobacco Tax and Trade Bureau (TTB) |
How Nouveau Ventures, LLC fits in Wisconsin
440
wholesaler permits in Wisconsin · DENSE-BOOK
#24
of 52 states for wholesalers
995
all permits in Wisconsin · DENSE-BOOK
Wisconsin carries 440 wholesaler permits — the largest FAA class at 38,957 holders nationwide. Nouveau Ventures, LLC in Monona sits in the middle tier; 995 combined permit rows are on file for Wisconsin.
Wisconsin's wholesaler book vs every state
Where Wisconsin's 440 active wholesalers rank among all states, the cohort Nouveau Ventures, LLC belongs to
440 24th of 52 higher than 28 of 52 states
States, banded by wholesaler permit count
Each bar is a band; taller bars hold more states. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.
Source TTB FOIA List of Permittees, aggregated by state · September 2026
Read with Nouveau Ventures, LLC
ABS(wholesaler_count) peers first (same permit class, other states), then a LARGEST-distance pole and a class-branched guide, not a fixed Related strip.
Paul Sutton Bourbon · Kentucky →
WHOLESALE-BASIC · DENSE-BOOK
ABS(wholesaler_count) peer: Kentucky 436 wholesalers (Δ 4 lighter vs Wisconsin).
'merican Mule, INC. · Connecticut →
WHOLESALE-BASIC · DENSE-BOOK
ABS(wholesaler_count) peer: Connecticut 432 wholesalers (Δ 8 lighter vs Wisconsin).
A & a Market · Maine →
WHOLESALE-BASIC · DENSE-BOOK
ABS(wholesaler_count) peer: Maine 424 wholesalers (Δ 16 lighter vs Wisconsin).
"one-World Logistics" · California →
WHOLESALE-BASIC · MEGA-BOOK · POLE
LARGEST-distance ABS(wholesaler_count) pole: California holds 9,346 wholesalers (Δ 8,906 vs Wisconsin's DENSE-BOOK).
Wisconsin permit board · DENSE-BOOK →
WHOLESALE-BASIC · DENSE-BOOK
Nouveau Ventures, LLC sits in Wisconsin's DENSE-BOOK wholesaler book (440 active) - open the state board after the ABS peers.
Three-tier system · WHOLESALE-BASIC →
WHOLESALE-BASIC · PAIR-CITY
Nouveau Ventures, LLC's WHOLESALE-BASIC plate is the middle tier, state separation laws drive why wholesaler books dwarf the others.
Other wholesalers near Monona
All permit holders in Monona →Nationwide wholesalers in similarly dense permit cities
Nationwide wholesalers outside Wisconsin with comparable city books — Nouveau Ventures, LLC's wholesaler plate is compared on permit-holder density, not production volume.
Similar city wholesaler count
Nearest cross-state wholesalers by city wholesaler count (2 here).
Frequently asked questions
What permit does Nouveau Ventures, LLC hold?
Nouveau Ventures, LLC holds an active federal Wholesaler Basic Permit issued by the U.S. Alcohol and Tobacco Tax and Trade Bureau (TTB), permit number WI-P-3229. Wholesaler Basic Permits cover the three-tier middle lane (38,957 nationwide).
Where is Nouveau Ventures, LLC located?
Nouveau Ventures, LLC's permit premises is in Monona, Wisconsin (Dane County), ZIP 53713. Wisconsin holds 440 wholesaler permits - the 24th most of any state.
How should I verify Nouveau Ventures, LLC's permit?
Cross-check permit number WI-P-3229 against the TTB Public Permit Search and confirm the wholesaler class matches your use case. This page reflects the September 2026 FOIA List of Permittees extract; status can change between vintages.
Reading a dense book wholesaler plate
Nouveau Ventures, LLC's WHOLESALE-BASIC plate sits in Wisconsin's DENSE-BOOK wholesaler book (440 active, state #24 nationally). A Wholesaler Basic Permit sits in the three-tier middle lane between producers/importers and retailers; state franchise and separation laws still govern who may buy from this holder.